Audience
Precision household selection
We don’t blast ZIP codes. We curate by town, neighborhood, school district, and price band—building lists that mirror your ideal client profile in a given town.
Direct mail for high-value neighborhoods
Thoughtful print for brands that belong on the best doorsteps.
Bonard Post is a direct mail studio for premium local businesses serving neighborhoods with average home values of ~$1.2M and above. We plan, design, and deliver campaigns that feel more like editorial print than junk mail.
Our approach
Quiet, confident mail that feels like it belongs.
We treat every campaign as a small-batch print project. The goal: ensure your brand looks as refined as the homes you’re mailing to, and as local as the streets you’re serving.
Creative
Editorial-style design & copy
Clean layouts, generous white space, and a tone that respects the reader’s time. We design mail that feels closer to a magazine insert than a coupon sheet.
Delivery
Rhythmic, measurable campaigns
Monthly drops with clear response hooks and optional QR journeys—so you can see which neighborhoods are truly moving the needle.
Process
From first conversation to first mailbox.
Discovery & fit
We map your ideal client, service area, and goals. If your brand is a fit for our neighborhoods and category mix, we lock in your exclusivity.
Audience & creative build
We craft your route lists and develop creative: concept, layout, copy, and print specs that align with your brand and the homes we’re mailing to.
Print, mail & measure
We manage production, mailing, and basic performance tracking, then adjust future drops based on what resonates in each neighborhood.
Neighborhood focus
Built for high-value, owner-occupied markets.
Bonard Post is intentionally small and selective. We focus on established neighborhoods where homeowners have both equity and appetite for thoughtful services—real estate, design, financial, dining, health & wellness, and more.
If your brand is the kind of name that gets recommended in neighborhood group texts and at the sidelines of weekend games, we’d like to talk.
Begin the conversation
Let’s see if Bonard Post is the right fit.
Share a bit about your business and the neighborhoods you’d like to reach. We’ll respond with a short fit assessment and a link to schedule a call.
We typically work with one brand per category in each geography. If your category is already reserved in a given area, we’ll let you know.